Just read the cover article in this month's issue of Wired magazine.
It's titled Get Naked: Why Exposing Yourself is the Future of Business. In my opinion, authenticity is the postmodern apologetic. Its one key to reaching emerging generations. People care less about how much you know than how real you are. I just think it's interesting that the business world is talking about it.
Thought I'd share a few excerpts and a few thoughts on radical transparency. "Smart companies are sharing secrets with rivals, blogging about products in their pipeline, even admitting their failures. The name of this new game is radical transparency and it's sweeping boardrooms across the nation." I don't want to overuse the word--but sounds like open-source business. The church doesn't just need to follow-suit. We ought to lead the way!
One of the interesting observations in the article was a cultural shift between what's private and what's public. "A generation has grown up on blogging, posting a daily phonecam picture on Flickr and listing its geographic position in real time on Dodgeball and Google Maps. For them, authenticity comes from online exposure." Chief Reputation Strategist for PR firm Weber Shandwick, Leslie Gaine Ross, says, "Online is where reputations are made now." She says that a single Google search determines more about how you are perceived than a multi-million-dollar ad campaign. "Google is not a search engine. Google is a reputation-management system. Online, your rep is quantifiable, findable, and totally unavoidable." Honestly, I think part of the magnetism of Jesus was his authenticity. He was touchable and approachable. He was holy, but he wasn't holier-than-thou. He was down to earth. He even cried in public! And that radical transparency is what drew people to him.We could definitely use a dose of radical transparency in our churches.
Isn't that part of what confessing our sins to each other is about? The enemy loves it when we keep secrets! The greatest freedom is having nothing to prove!
Radical Transparency!
It's titled Get Naked: Why Exposing Yourself is the Future of Business. In my opinion, authenticity is the postmodern apologetic. Its one key to reaching emerging generations. People care less about how much you know than how real you are. I just think it's interesting that the business world is talking about it.
Thought I'd share a few excerpts and a few thoughts on radical transparency. "Smart companies are sharing secrets with rivals, blogging about products in their pipeline, even admitting their failures. The name of this new game is radical transparency and it's sweeping boardrooms across the nation." I don't want to overuse the word--but sounds like open-source business. The church doesn't just need to follow-suit. We ought to lead the way!
One of the interesting observations in the article was a cultural shift between what's private and what's public. "A generation has grown up on blogging, posting a daily phonecam picture on Flickr and listing its geographic position in real time on Dodgeball and Google Maps. For them, authenticity comes from online exposure." Chief Reputation Strategist for PR firm Weber Shandwick, Leslie Gaine Ross, says, "Online is where reputations are made now." She says that a single Google search determines more about how you are perceived than a multi-million-dollar ad campaign. "Google is not a search engine. Google is a reputation-management system. Online, your rep is quantifiable, findable, and totally unavoidable." Honestly, I think part of the magnetism of Jesus was his authenticity. He was touchable and approachable. He was holy, but he wasn't holier-than-thou. He was down to earth. He even cried in public! And that radical transparency is what drew people to him.We could definitely use a dose of radical transparency in our churches.
Isn't that part of what confessing our sins to each other is about? The enemy loves it when we keep secrets! The greatest freedom is having nothing to prove!
Radical Transparency!
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